Sticky online advertisements haunt India’s internet users — Quartz

I just wrote an interesting post about personalisation or intrusive irritation for the new IBM THINKmarketing resource, just awaiting the article to be released along with the other four that I have written around the subject of marketing and branding…

Interesting it seems that advertisers are not just reminded by my blog but this one too, remember use Caution!

Indians clearly do not like being stalked by online advertisers. And advertisers would be well-advised to avoid that path lest they lose credibility. Nearly half of India’s internet users feel they are “constantly followed” by online advertisements, according to a survey by research consultancy Kantar TNS. That’s 13% more than the global average of 34%.…

via Sticky online advertisements haunt India’s internet users — Quartz

2 thoughts on “Sticky online advertisements haunt India’s internet users — Quartz”

  1. Hi there I am so delighted I found your weblog, I really found you by error,
    while I was researching on Askjeeve for something else, Nonetheless I
    am here now and would just like to say thanks for a tremendous post and a all round exciting blog (I also
    love the theme/design), I don’t have time to browse it all at the minute but I have saved it and also included
    your RSS feeds, so when I have time I will be back to read much more,
    Please do keep up the superb work.

Leave a comment